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Guide On How To Sell Solar Door To Door
May 13, 2022

There are a lot of ways to sell solar, from selling online to selling door to door. But which is the best way for your business? It could be just one lead generation method like building a website for your solar business or it could be a combination of different lead generation methods to gain sales. In this article, we are going to talk about selling solar door to door.

Door-to-door sales can be an effective way to reach potential customers and close sales. But it takes a lot of hard work and preparation. Here are four tips to help you make the most of your solar door-to-door sales efforts. So here is the guide to help you sell solar door to door.

What is Solar door to door?

Solar door to door is a process of selling solar panel systems to homeowners and business owners by going door to door with big or local solar companies. Door-to-door canvassing requires a lot of footwork but can be very effective in areas where there is high interest in solar energy.

Solar door-to-door sales reps typically work for solar companies or are independent contractors. They go through training on the products they will be selling and on how to effectively market them. Their goal is to provide potential customers with information about the benefits of solar energy, answer any questions they have, and get them interested in purchasing a system.

Selling solar door to door can be a great way to increase the visibility of solar energy and make it more accessible to people who may not be familiar with it.

What has become quite famous in past few years is Door to door sales software. Door-to-door sales software (like Sunbase's) helps solar companies and solar sales teams in the process of selling door to door. Features like auto-capture addresses of leads, assign target routes for sales reps, track KPIs (key performance indicators), generate canvassing reports, etc make the whole d2d process efficient and save a lot of time!

If you're interested in solar energy and are looking for a way to make a difference, consider solar door-to-door sales, and read further to understand the process to adapt it.

Benefits of the door to door solar sales

There are many benefits of door solar sales, and we have listed a few for you to make a better choice when it comes to the solar energy system.

Effective and Efficient

The door-to-door solar sales process is one of the most efficient and effective ways to sell solar power systems.

Connection on Personal Level

It allows you to connect with potential customers on a personal level, which can lead to more sales. Additionally, it also gives you the opportunity to learn about your customer's needs and wants.

Helps Build Interactive Sales pitch

This type of interaction can help you tailor your sales pitch to better meet their needs and you know what to expect once you pitch your offer and it helps save time. Finally, going door-to-door is a great way to build relationships with potential customers. These relationships can be beneficial for both parties involved.

If you are looking for a new way to sell solar power systems, consider the door-to-door solar sales process. You may be surprised at how well it works for you and your business.

How do Solar Sales work?

The solar industry is growing rapidly, and with that growth comes an increase in solar sales jobs. But what does a solar salesperson actually do?

Solar sales reps promote the use of solar energy and cheaper electricity to potential customers. This can be done through a variety of methods, such as giving presentations, meeting one-on-one with clients, or exhibiting at trade shows.

The goal of a solar sales rep is to convince a homeowner that he would benefit from using the sun with their pitch and get them to sign the deal.

To do this, they must know more than just about the sun, they should have knowledge of the various types of solar systems and how they work. They must also be able to answer any questions that potential customers may have.

If you’re interested in a career in solar sales, then you need to be prepared to work hard and learn as much as you can about solar energy and perhaps learn how to sell door to door.

How to Sell Solar door to door?

If you want to be successful selling solar door-to-door, follow these steps:

Know Your Product

Solar energy is a complex subject and selling them requires an understanding of the technology involved, the various types of solar panels available as well as how they work and different pricing plans. You should also be aware of any local or state laws governing their installation and use.

Do Your Research

Do some research to identify potential customers for your product. Consider factors such as location, household income, whether they already have solar panels and other useful information.

Prepare Your Pitch

Create an effective sales pitch that outlines the benefits of going solar, how it can save them money on their electric bills, and why now is the perfect time to make the switch. This is where your people skills will come in handy. You need to be able to answer any questions the homeowner may have and address any concerns they may have about solar power.

Be confident and be sure to emphasize the financial savings on the big electricity bill and energy independence that switching to solar can provide.

Make an appointment

The goal of your door to door campaign is to land as many appointments with potential customers, as you can. You must be able to convince the customers to give you their time and listen to your offer. Build an initial contact with the homeowner by introducing yourself, explaining the purpose of your visit, and how the homeowner can benefit from your product.

Prepare Quote

The fifth and final step is to close the deal. This is usually done by providing a detailed quote or proposal outlining the cost of switching to solar resources in your power purchase agreements. Solar companies use solar proposal software to create proposals in no time. If you lack a good solar proposal software, check out Sunbase!

Once you've gone over everything with the customer and they're ready to make a decision, it's time to seal the deal! Be sure to tell your lead that it is more of an investment than a cost.

Follow Up

After you’ve sent them a quote or proposal, follow up regularly to ensure that they are still interested in switching to solar energy and answer any questions they may have about it. You can also use this as a chance to offer additional incentives or discounts on installation costs if appropriate.

Congratulations, you've just sold solar door-to-door successfully. Now go out there and sign it for real!

Get your foot in the door by finding a list of homes that have solar panels installed already or make your solar sales to them after reading the tips we have in store for you.

Tips for selling solar door to door

If you're thinking about selling solar door to door as a solar company, there are a few things you should keep in mind.

Do your Research

First, do your research. Know the product you're selling and be prepared to answer any questions potential customers may have.

Be Polite

Second, be polite and professional. This is a competitive industry, but being rude or pushy will only turn people away.

Make a Sale

Finally, don't be afraid to ask for a sale. If you've done your job well, the customer will be ready to buy.

Being a Solar sales rep can be a great way to earn extra income, but only if you're prepared. Follow these tips and you'll be successful in no time.

How do I find potential customers for selling solar?

There are a few ways to search for potential customers when you're in the solar energy industry. One way is to contact your local Chamber of Commerce.

They may have a list of businesses in your area that are interested in going solar and could become your prospective customers, please note not everyone would be interested so it is necessary that you pick your pitch and lead wisely.

You can also search online for companies that are looking to go green and availing immediate savings on their electricity bills or who want to get an energy audit.

Finally, you can reach out to solar installers for information about any homeowner in your area who would be keen to have a solar roof.

By following these steps, you should be able to find a few good leads on potential customers for your door-to-door selling, and once you find your homeowner or your doors to make pay, you need to know how to close the sale.

Closing the Sale

Closing the sale is the final step in the sales process. It is also the most important step because it is when you actually sign the deal, sell, and get paid.

There are a few things to keep in mind when closing the sale:

  • First, always stay positive and confident. Believe in what you're selling, and be sure to let your customer know that you believe in it too.
  • Second, don't be afraid to ask for a sale. This can be done directly, by simply asking your customer if they would like to buy the product or services.
  • Finally, always follow up with the person after the sale is made. Thank your customer for their purchase, and be sure to check in with them afterward to see how they're enjoying the product or service which may also help you land another lead.

By following these tips, you can close the sale and make the most out of every opportunity.

Conclusion

If you follow these tips, you'll be well on your way to becoming a successful solar door-to-door salesperson equipping homeowners with the right tools and financing options for saving money and resources.

Just remember to be polite, knowledgeable, and prepared, and you'll be sure to close the deal on the power project of door solar sales. Good luck!

About Sunbase

Sunbase helps solar companies succeed through a suite of Solar CRM tools like Solar Lead Management Software, Solar Proposal Software, etc.! To book your free demo or an appointment, contact us here!

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